My story

I help you to grow your brand in the digital environment

I think of brands as people. Each one has its personality, values, and way of being. Finding how to communicate that essence through stories and promoting them in the digital realm allows for the successful development of a digital ecosystem. When this is done with a strategy, good results are within reach of all companies.
To achieve this, it is necessary to convey the brand’s essence with the right words and visual resources and to know how to work with each of the digital channels that make up any digital ecosystem.

What I can do for you

I am the entrepreneur who created www.winestyletravel.com, an on-line magazine for inquiring minds interested in wine, food, and travel. I achieved 20,000 unique users per month, more than 85% being organic traffic, in less than two years.
I can achieve excellent results for your brand by creating stories that connect with your audiences. A good strategic marketing analysis will allow you to grow your business through digital marketing tools and growth hacking.
To sell, you need to create the right messages and visuals, driven in the channel where your customers are and develop a structured and reliable digital ecosystem. I help you achieve this.

It’s not what you study, it’s how you apply it to your business.

I am a specialist in Strategic Marketing and Digital Marketing, trained at ESADE and Stanford School of Business. Palo Alto is the cradle of start-ups and Stanford is their centre of reference; it is an exceptional experience to pass through their campus.

But the secret of success does not lie in business schools but in analysing each brand and the essence of its target audience. When you define the strategy well and work with the right messages and resources, success is assured.

My clients can tell you about my results

The good results in my work have led me to become an associate professor of marketing at EAE Business School and to collaborate as a specialist in marketing articles with media such as El País, Cinco Días, Capital or Expansión among others.

I have worked for numerous start-ups and SMEs such as Foro de Marcas Renombradas Españolas, ESR Research, Cocoterra, Alacarte, Perelada, Bodegas Yllera, Enboca Gourmet, Zeena and Bodegas Pinea del Duero.

If you’ve read this far, here are a few more facts about me

I studied Advertising and Public Relations at the Universitat Ramon Llull and started my career working in communication agencies.

• I am tireless, always creating and looking for new challenges. Before starting my entrepreneurial adventure, at the age of 23, I decided to see the world and lived several years away, first in Milan, then in San José, Costa Rica and finally in Buenos Aires, working in some very important media.
• Ever since I was a child, I have watched my grandfather work hard to create a great company in the pharmaceutical sector. His perseverance, intuition and tireless effort have always been an inspiration to me.
• I have a business vision and a focus on results, perhaps that’s why in my free time I choose activities where I don’t have to compete, so I can relax. Yoga and walks in the mountains with my two cocker spaniels are always among my first choices.